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What is "Suhada" and why are we so in love?

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Ohh, #Suhada. Where do we even begin to explain this profound concept? “素” (“su”) meaning bare or uncovered, and “肌” (“hada”) meaning skin, roughly translated Suhada means one’s bare skin. But Suhada goes beyond skin-deep,...

What we can learn from the Japanese Skincare Routine

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J-Beauty continues to be trending topic in the beauty world. You may wonder what a Japanese woman’s skincare routine actually looks like. While the routine or products may differ somewhat according to the age and...

The Costs of Japanese Beauty Products vs. All the Rest…Why They Deliver More Value

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While beauty standards certainly differ from one culture or country to another, and trends come and go, you should definitely take a look at Japanese beauty products. Perhaps you have considered Japanese beauty products in...

Which Countries are Well Known for Quality(Best) Beauty Products?

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Consumers are Demanding Quality as a Factor in Beauty Products The globalization of beauty products and practices have advanced significantly over the past decade. While there are cultural differences in each country, consumers are demanding...

Japanese Healthy Lifestyle and Skincare

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Trends become trends for a reason, and the American trend toward Japanese beauty products is no exception. American women have developed a (healthy) obsession with Japanese beauty products, and for a very good reason. The...

Japanese Preventative Skincare and Anti-Aging

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Many people think the terms “Preventative” and “Anti-aging” mean the same thing; in fact, they are two very different concepts as far as skincare goes. Many women of a certain age—myself included—spent our teens, twenties,...

How a Japanese Woman Applies Her Skincare Products—and Why It’s Very Different Than How an American Woman Does the Same

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The way skincare products are applied could definitely spark an argument however, Japanese beauty has some pretty definite thoughts regarding this subject. Unfortunately, many of us rub our skin while going through our morning or...

Is There a Rivalry Between the Japanese Beauty Industry and the American Beauty Industry?

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In 2019, U.S. skincare sales rose about 15 percent, led by Japanese and Korean-inspired products. The Wall Street Journal reported that in 2019, Japanese beauty sales grew by 19 percent in the U.S. market, with established companies Shiseido and...

Modern Japanese Beauty Standards and How They Differ from Other Cultures

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The standards of beauty can differ significantly from one culture to the next, and some of those standards can be pretty extreme—at least to those of us in the United States! As an example, tattoos...