Welcome to The JBeauty Collection
Japan is full of innovative, high-quality skincare products, rooted in centuries of research with unique natural ingredients. Yet, so little is represented in the U.S. That’s why we've handpicked the best of the best in J-Beauty, never before introduced to American beauty lovers.
6 reasons to love traditional Japanese bar soaps
September 13, 2021
Why would you ever go back to bar soap, with so many fancy bodywashes on the market? Even worse, who’d dare rub bar soap on their (gasp) face? Although our impression of bar soap in...
The different types of Japanese sheet masks
September 08, 2021
Have you ever wanted to try a Japanese sheet face mask, but had no clue where to begin? With literally hundreds of varieties out there, we don’t blame you! Japanese beauty brands have formulated sheet...
Why should you use a foaming cleanser on your face?
August 31, 2021
Why create foam with your facial cleanser? Foam acts as cushion that guards your skin from abrasion, harsh rubbing and drying out. If you find yourself tugging at your skin to remove stubborn make-up, you...
Umeboshi: the Japanese superfood to indulge in this summer
August 27, 2021
This summer, we’ve got our eyes on skin-boosting superfood umeboshi, a salted Japanese plum that’s packed with powerful antioxidants and essential nutrients. Umeboshi is made of the “ume” fruit that is indigenous to Japan. When...